Saturday, 18 February 2017

2) Analysis of an Existing Double Page Spread

Ufuoma Essi: Double Page Spread Analysis:
Colour: The magazine uses an exclusively black and white colour scheme on the double page spread due to the link with the band's name, 'The Black Keys'. However, because both the models and the text/page are in black and white, the models do not hugely stand out due to their colour, perhaps suggesting they are the same as their music- they ARE their music, not just the artist. Furthermore, it gives a gritty, contemporary feel that will pull in the reader.
My double page spread will follow the aquatic/naughtical colour scheme already established in my magazine.

Image: The image used is highly simplistic, with a mid two-shot used to show the two key characters. One of these is positioned behind the other, perhaps suggesting the one in front is the lead singer of the band or perhaps the somehow more prominent one.
In my magazine, I will not be thinking too much about positioning due to only having a single model for the double page spread rather than a band. 

Font: The font used follows the typical conventions used by music magazines; modern, sans-serif for headlines, with a more traditional serif font used for the main block of text on the article.
This is a convention I intend to follow, as I want to make sure I include typical music magazine conventions, and I feel this one is easy to follow without having a huge impact on the overall style of my magazine 

Layout: The double page follows a highly conventional layout; a photo on the left page taking up the full page, with text solely on the right.
In my double page spread, I intend to play with the conventional format in order to make the article look as appealing as possible because my research has shown that people are put off by large blocks of text.

Content: The text uses lots of superlatives in order to 'show off' the band- this article is their opportunity to appeal to both their target audience and gain a new audience so they need to look as positive and interesting as possible.
In my magazine, I will use a Q&A format with lots of embedded quotes in order to give a more personal experience, rather than a robotic article full of empty adjectives that will not convince the general audience to listen to their music.

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