Tuesday, 21 February 2017

3) Analysis of an Existing Front Cover

Colour: This front cover uses a very light, bright and vivid colour scheme in a bid to make the magazine appeal to it's target audience of the younger generations. Furthermore, the models are dressed in co-ordinating colours, with green, blue and black outfits matching the colour scheme of the page, which ensures they don't look out of place or awkwardly fit in.
This magazine is a very similar style to mine; even the colour scheme is largely similar, with blue, white and black being the prevailing colours. I potentially intend to use the red tickets over certain parts of text in my magazine as I think it is highly effective at making the key details stand out.

Image: The image used is a mid-two shot, which appears to be one of the most common shots used in this type of magazine. Both models are given relatively equal space on the page, suggesting neither is overshadowing the other in terms of success and power.
On my front cover, I intend to use a close up shot of a girl in order to appeal to my target audience; teenage/young adult women will idolise her, whilst teenage/young adult men may find her attractive, both of which will potentially compel the target audience to buy the magazine. 

Font: The front cover uses exclusively modern, thin sans-serif font (a technique I also intend to use) This ensures younger readers are not put off by old-fashioned text as it may deter them from wanting to read on, as they may anticipate large blocks of serif text that does not suit their wishes.
I am planning to use a similar scheme; no serif font on the front cover to avoid alienating younger readers, but I will use serif font later on in its traditional places. 

Layout: The layout is highly conventional, with the models in the middle and the text around the side, with the logo prominently displayed at the top of the page.
I will not be using this technique- instead my main headline will be written across the page in the bottom third, with feature articles scattered around the side. However, my magazine title will retain the conventional centre-top stature, and I also intend to follow the convention of having the model's head overlap the title (as shown above)

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